It can be an interesting experience looking around at websites in particular industries to identify trends and see how they differ from those in other industries. In this article, we'll take a look at the websites of major motion pictures to see what types of websites are being created. Movies are a big part of the entertainment industry, and in recent years their websites have become increasingly critical to their overall success.
The purpose of movie websites. Before getting into the details of specific movie websites and discussing current trends, it's important first to consider the primary purpose of movie websites. Obviously, in order for a movie to be financially successful, it needs to do well at the box office, and today many moviegoers use the Internet to find movies to see and to buy tickets. Having things like trailers and other video clips helps to engage visitors and encourages them to find show times and buy tickets online.
Movies are made to entertain audiences, and movie websites are much the same. In order to get visitors' attention and encourage them to see the movie, a website needs to give them what they are looking for and provide some entertainment at the same time. Today's movie websites make it easy to take a couple minutes and watch a few trailers before deciding which movie to see.
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[Source: Smashing Magazine - Posted by Kishore Vengala]
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